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MBA 6262 Blogpost 2 Gurudev Ramesh

Welcome to my second blog on the lessons learnt in the class MBA6262. Just a quick review of my first blog. We were in a situation where we validated our assumed value proposition of providing the convenience of laundry pickup and delivery service. But our assumptions were not so realistic when we talked to people. In this blog I am going to elaborate the further steps in validations we did, what we learnt through the validation process, and our decisions based on that.  After the first round, we decided to validate our " leap of faith " assumptions again, which was to test our value hypothesis and growth hypothesis with our customers. Our value hypothesis was that we assumed laundry was a time consuming process, and people will be willing to pay for the services which gives them the convenience of someone else doing their laundry for them in just a click. To validate this we took many approaches as mentioned by "Eric Ries". First, we stepped out of the building ...

Lessons learned MBA 6262_Blog 1_ Gurudev Ramesh

Welcome to my first blog on lessons learnt in the course MBA6262. The book I chose for this course work is The Lean Startup by Eric Ries. The reason for choosing this book is because of the business idea I had in mind already, and I wished to know how to validate the idea and bootstrap the process of developing the product/prototype effectively. I found this book to be a perfect fit for my purpose. The Lean Startup comprises of 3 segments- “Vision”, “Steer” and “Accelerate”. Fortunately, we had a clear vision at an early stage of ideation of our product ( Canwash ). The idea did not come out of blue. One of our team members works at a local laundromat as a part time employee. He realised that the customers faced difficulty in coming and dropping off their clothes and having to wait for it to be washed. So we decided to make an online platform to provide the convenience of doing their laundry/ dry cleaning at their fingertips. As soon as we conceived this idea, we decided to...